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Vegan Outreach is a 501(c)(3)
nonprofit organization dedicated to
reducing the suffering of farmed animals
by promoting informed, ethical eating.

Donations to VO are fully tax-deductible.
VO’s tax identification no. is #86-0736818.

Vegan Outreach
POB 1916, Davis, CA 95617-1916



Vegan Outreach Enewsletter  •  June 4, 2008


Notes from Vegan Outreach

Link of the Week: Is Being Vegetarian Important?

The text of a talk as prepared by Matt Ball (at right; photo by Jon Camp), discussing the different responses to the truth about modern agribusiness. Also includes a discussion of free-range / "happy" meat.


Products of the Week -- Whole Foods Edition

Jackie: Sunshine Burgers are probably the best veggie burger I have ever had! Very few ingredients and nothing you can't pronounce. I buy them at Whole Foods.

Jamie: Uncle Eddie's Vegan Cookies. They are by far the best vegan cookies I've had! You can get them at Whole Foods.

Send your nominees for Product of the Week to info (at) veganoutreach (dot) org; previous products can be found here.


Notes from All Over

Another Piece

As pointed out by Jack Norris and Matt Ball in "A New World, Piece by Piece," there are many steps required to move from a carnivorous society, where farmed animals have virtually no protection, to a vegan society where they have near-total protection.

Another step was taken this past week, with KFC Canada agreeing to do everything PETA has called for. The hope, of course, is that KFC in the U.S. and around the world will have to follow suit, since they can no longer claim that these steps are unreasonable or too expensive -- two of their key claims. Furthermore, a vegan faux chicken will be introduced in nearly two thirds of Canadian KFCs, which will make trying a meat-free diet even more convenient for more people!


Notes from Our Members

Several months ago, I received your booklet. I had been raised in a traditional New England, middle-class family as a meat eater. Reading your pamphlet on my way home from class, I had an epiphany. How could I have been so uninformed and oblivious to the brutal, cruel treatment of factory farmed animals?! Subsequently, I swore off meat completely and am striving to shed dairy products and eggs from my diet.
     My health has improved considerably, but more importantly, my spirit feels revitalized. My heart feels full of tranquility and goodness in embracing a compassionate vegan diet.
-SM, Foxboro, MA, 5/26/08

Since becoming vegan in 1995, I have distributed tens of thousands of Vegan Outreach leaflets in a dozen states (and counting). Although I started using VO literature early on in my activism, I still felt that leafleting by itself wasn't as effective as protesting every weekend. I couldn't have been more wrong, especially when I looked at the amount of time I spent organizing protests, calling activists to attend the protests, making signs, etc. Maybe I felt that since I had invested so much time and effort, protesting had to be more effective than simply handing out leaflets for an hour or two. Thank goodness that Vegan Outreach continues to steer activists in the right direction!
-Dawn, 5/22/08

In downtown Niagara Falls, ON, I saw a lady an hour after I'd given her a leaflet, who said, "I was a vegetarian for six months, and I just started eating meat again a month ago. After seeing these pictures, I'm becoming a vegetarian again."
-John Sakars, 5/30/08

On Sunday, Omnia Ibrahim and I leafleted "Pets Are Worth Saving," the largest dog and cat adoption event in Chicago. The reception level was awesome. Many people reported being vegetarian or vegan (especially among the event volunteers) and of those, several thanked me for being there. Many of the volunteers were working with non-veg*n friends and urged them to accept a leaflet. One volunteer eagerly offered to keep a stack of 20 or so on her table, and Omnia reported another volunteer asking for 5-10 to hand out as she collected donations. The most notable moment was near the end of the afternoon, when I overheard a family with a dog talking about how they were thinking of going vegetarian. They were still holding the leaflets I had given them about an hour earlier. I gave them a couple GCFEs and some encouragement.
-Pam Blair, 6/2/08

Nikki Benoit leaflets the Taste of Pinellas, St. Pete, FL.

While leafleting an Iron Maiden concert, perhaps as many as 10% of recipients cried out violently after getting the leaflet, throwing them down and shouting four letter words. Yet 90% who took them were reading them as they walked, some discussing the booklets with others in their group. From my perspective, the negative responses were irrelevant. They were honest cries of protest from being shown something they did not want to see. But we know from the start that not everyone will respond in a positive way. All that matters is the number of people who took the leaflet and read it. Those people leave far more enlightened than when they came in. We can't dwell on the negative, but must instead focus on the many who, because of our efforts, will change their behavior and drastically reduce the amount of suffering they cause.
-Stewart Solomon, 6/2/08

Just wanted to say thank you! For whatever reason the VO weekly newsletter went to my spam folder this week, and after rescuing it, it was a pleasure and an inspiration, as always. Almost losing it to the spam filter made me realize how much I would miss the little burst of vegan sunshine in my week.
-SS, 5/28/08


Every Donation Prevents Suffering

Vegan Outreach is a 501(c)(3) nonprofit organization dedicated to reducing the suffering of farmed animals by promoting informed, ethical eating.

All donations are tax-deductible.

Vegan Outreach

POB 30865, Tucson, AZ 85751-0865