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Vegan Outreach: Working to End Cruelty to Animals
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Vegan Outreach is a 501(c)(3)
nonprofit organization dedicated to
reducing the suffering of farmed animals
by promoting informed, ethical eating.

Donations to VO are fully tax-deductible.
VO’s tax identification no. is #86-0736818.

Vegan Outreach
POB 1916, Davis, CA 95617-1916



Vegan Outreach Special Enews  •  December 27, 2010


There are a thousand hacking at the branches of evil
to one who is striking at the root.

—Henry David Thoreau


Donation Doubling Expanded! Deadline Only Days Away!

Changing Lives video
Please check out Changing Lives!

Hundreds and hundreds of donors – dedicated to getting the biggest bang for their buck – have now contributed $129,000 to the end of year campaign.

And several donors – dedicated to striking at the root – have stepped forward to expand the matching pool to $150,000!

We need your help to put this money to work
for the animals!


Double Your Donation!


Please join those who have contributed to the matching challenge by making a fully tax-deductible contribution that will be matched, dollar for dollar!

You can use a credit card to make a secure donation online, or send a check or money order to:

Vegan Outreach | POB 30865 | Tucson, AZ 85751

How many new people we reach in 2011
depends on you!

Please make a special donation today!



Nikki Benoit and Fullerton students

Yvonne and I reached 250 students at El Rancho High School today, despite the rain. It was great!
     At Fullerton College, I met two people (above) who went vegetarian because of our booklets, one of whom refused to have a picture taken unless I was in it!
—Nikki Benoit (above left), 12/18/10

Congratulations to Nikki, Adopt a College’s top fall leafleter. She personally handed booklets directly to 74,190 students at 94 different schools!

Kate St. John
Kate St. John of the Animal Awareness Project helps another James Madison University student take action for the animals.

Despite the rain, Cassandra and I reached 1,010 students at Rutgers University. Met nine vegans and countless vegetarians, and heard students tell each other to read it, that they read it earlier in a class, etc. The most common comment of the day was, “Aww this is going to make me so sad.” I saw several students pick up discarded booklets and start reading them!
     This was a telling exchange:
     Random dude: “My dad is a butcher, hah.”
     Me: “OK…so?”
     Him: “Oh, I thought you would hate me for that.”
     Me: “Nope, but you should read this.”
     Him: “OK. I definitely don’t plan on following his line of work. It’s gross anyway.”
—Eileen Botti, 10/27/10

Cold and rainy at the University of Iowa. Several students thanked me for leafleting. One guy stopped to say, “I got one of your leaflets two years ago, and I am now almost entirely vegetarian. Your work makes a difference. Thank you for being here.”
—Fred Tyler, 10/26/10

SRJC student
After meeting Brian Grupe, a new vegetarian at Santa Rosa Junior College studies her Guide to Cruelty-Free Eating.

Great outreach at Sonoma State. A professor asked me to come and speak with her class. I showed Meet Your Meat and the class was floored. I asked for a show of hands if the majority of the information on the video was new to them, and ALL OF THEM raised their hands. Every student. Our discussion went really well – all but two students wanted a Guide at the end of the period.
—Brian Grupe, 10/26/10

After giving a talk and handing out booklets at the University of Colorado, Boulder, a number of students said they wanted to leaflet with me. Another student said her family back home would freak out if she went vegan when she was there, but college “seems like the time and the place to go vegan.” Indeed!
—Barbara Bear, 10/22/10

We had great interactions at Eastern Michigan University. One student came back and spoke to Brian for 15 minutes – likely going veg. Another student stopped 20 feet after getting a leaflet and read it for a long time, right in the middle of class change. One girl said the leaflet made her sad and Brian said, “That’s good, it means you have a heart.”
     Another student told me eating meat is a personal choice. He slowly came around to see that while something like what shirt you wear is a personal choice, cutting off the beaks of birds is not a personal choice, because it involves another.
—Vic Sjodin, 10/26/10

Until we end the industry by removing demand,
there will always be branches of evil to contend with.
Please have your donation doubled today – and strike at the root!


Prevent Suffering!

Vegan Outreach is a 501(c)(3) nonprofit organization dedicated to reducing the suffering of farmed animals by promoting informed, ethical eating.

All donations are tax-deductible.

Vegan Outreach
POB 30865, Tucson, AZ 85751-0865

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