Vegan Outreach Booklets Save Animals—Your Donation Will Put Booklets into More People’s Hands
 VO Instagram VO Twitter VO Facebook
Vegan Outreach: Working to End Cruelty to Animals
Request a FREE Starter Guide with Recipes
Sign up for VO’s FREE Weekly Enewsletter

Vegan Outreach is a 501(c)(3)
nonprofit organization dedicated to
reducing the suffering of farmed animals
by promoting informed, ethical eating.

Donations to VO are fully tax-deductible.
VO’s tax identification no. is #86-0736818.

Vegan Outreach
POB 1916, Davis, CA 95617-1916



Vegan Outreach Enewsletter  •  July 17, 2013

Notes from Vegan Outreach

Victoria Randall
Ethan Dussault sends this pic of Victoria leafleting the Warped Tour stop in Pomona, CA.

Activist Profile: Victoria Randall

Continuing our series of activist profiles, we chat with Victoria Randall. Having already reached more than 10,000 concertgoers on this summer’s Warped Tour, Victoria is now closing in on 50,000 people reached with VO booklets!

What would you say to individuals hesitant about leafleting?

I know that it can be a little scary at even the thought of approaching strangers, but you have to keep the animals in mind. You are their voice.

Most of the time, people are very happy to get the information and are very sweet. One of my original fears was that people would ask me a million questions that I may or may not be able to answer, but it isn’t that way at all. If someone does have questions, they’ll usually ask very calmly and are completely genuine. If you don’t know the answers, it’s perfectly okay to say so.

The feeling you get afterwards is reward in itself. Give it a try and I know you’ll love it!

Full interview here.


“Your Daily Dose of Vegan Outreach!”

July 10 kicked off John Oberg week at the VO blog – please click over to see his choices!


100% Pure

Product of the Week

Victoria: “100% Pure products are completely vegan, actively against animal testing, and their products are amazing! They have fruit-pigmented cosmetics too, which are absolutely heaven-sent.”

Please submit your nominees for product of the week via this page; previous entries here.


Notes from Our Members

Cordell at WSU

Amazing day at Wright State! Rachel and I were joined by Elizabeth [Freeman, below, center], who went vegan after getting a booklet after a concert in Cincinnati a few years back and has been a powerhouse for animals ever since. Good feedback all day; e.g., one student [Greg, below, right] who told us he read the entire booklet; he thought it was well written, and the theme of Even If You Like Meat You Can Help End This Cruelty appealed to him, since he said he would never even entertain going vegetarian or vegan. But after reading the booklet, he agrees the treatment of animals is wrong and thinks it is reasonable to eat less meat. Also met Cordell [right], who wants to help animals and eat less meat; and had a long conversation with Charles [below, left], who promised to read both Even If and the Guide.

Charles at WSU Elizabeth Freeman at WSU Greg at WSU
Prof Meier at CSCC
Marilyn at CSCC


     Special day at Columbus State Community College. Four separate people came back to us after classes to say they wanted to go vegetarian or vegan! Met Mrs. Meier [right], a math professor who got a VO booklet at a restaurant and cut back. After reading a booklet today, she said, “No more.” Got a Guide, and we had a lengthy, informative, and fun talk. We also ran into Jamie [below, left], who is an animal lover and did not like their abuse, but has been learning about the environmental implications of factory farming and wants to go vegan; we encouraged her, hammered home the myriad benefits, and she gladly took a Guide. Then we met Jasmine [below, center] – she was horrified at what she had been supporting, and is not eating meat again! We talked for a while, and she got a Guide. Next up, met Savannah [below, right], who had been floating the idea around of going veg earlier this week and BOOM got a booklet and a Guide – it was meant to be! Marilyn [right] came by; she wants to go veg with her mother and took two Guides. Two other students came back to ask for another booklet for someone else. Also met an increasing number of veg and vegan folk – great to see.

Jamie at CSCC Jasmine at CSCC Savannah at CSCC
Alex at OSU
David at OSU


     So much colder and blustery today at Ohio State, but really fantastic! Met Alex [right], who went vegan after getting an Even If from Joe last year. One of the last leaflets we had went to David [below, right], who comes from a very conservative area and family. He had received and read an Even If previously, and though he didn’t think he could go veg, he said he realized “I could make a difference by just decreasing my meat consumption.” After getting the booklet again today, he realized there was no longer any reason to eat and hurt animals. He is going vegan! Further, both he and his girlfriend are interested in leafleting in the future.
—Vic Sjodin, 4/19/13

Fabulous day at Santa Fe College! A lot of people were thrilled to get a Guide. Talked to a former vegetarian who is now going to give it another try. At least seven or eight other folks expressed an interest in changing their diet.
     Stellar day at the University of North Georgia Gainesville – loads of interest and great conversations. For example: a deep-sea fishing enthusiast agreed to decrease his meat consumption (including fish and chicken). Another student stopped to tell me that his girlfriend was vegetarian; by the end of our conversation, he said he would reduce his animal product consumption. A manager at the coffee shop on campus was thrilled to find out that I was vegan, since she’s working towards going vegan. Was invited to speak at a Student Affairs-hosted event in the fall.
     Scout rocked it today at Clark Atlanta University; Nigel joined me both there and at Morehouse. Lots of productive conversations! One woman thanked Scout profusely, telling her the booklet has changed her life. Nigel was impressed with how eagerly people took the Even Ifs. Too many conversations to recount, including a number who said how eye-opening the booklet was.
     At Johnson C. Smith University, I talked to the head football coach, who was so thankful for the booklet, as he wants to reduce his meat consumption. Also talked with several administrators and a football player – Jordan Mosely – who will be in the NFL draft. The latter said that while he needs to keep his weight up, he knows that eating cheeseburgers isn’t the way to do it. He said that the Guide will help him make some better food choices. Also talked to a professor who was impressed with my understanding of nutrition and what I should be taking in terms of supplements, which I attributed to VO’s resident registered dietitian.

Connie at Boston Pride
Connie gives free hugs and Compassionate Choices at the 43rd Annual Boston Pride Parade.

     More good conversations at Winston-Salem State. Eight or nine conversations that will result in dietary changes; Guided many others because of the interest. A student in her 40s came back to tell me how happy she was that I was doing this and that she and her family have been talking about going vegan for some time. They have been reducing their animal product consumption and had just said the day before that a sign from God would seal the deal. She said that I was the sign and she and her family would now be going vegan.
—Dawn Ratcliffe, 4/18/13

At Monroe Community College, Constance went table to table in the food court, and a lot of those people said that they would eat less meat. One girl was in the middle of eating chicken when she learned about how chickens are treated on factory farms. She hadn’t even wiped the BBQ sauce off her lips before she said that she would cut down on chicken. After a short conversation, another guy pinky promised that he would eat less meat. Two separate people reached in the hallways said that they had been seriously considering vegetarianism, and receiving the leaflet was exactly what they needed to finally go through with it.
—Nathan Shin, 4/15/13

Student at Rutgers
Jon Camp snapped this Rutgers student engrossed in Compassionate Choices.

Many great conversations at San Diego State, and quite a few people came back to talk and ask more questions after reading the booklet. Talked with a guy who used to be vegan, went over some of the various excuses he’s come up with, and gave him a Guide. He ended up saying, “No more excuses.” More than a few people said things like, “Wow, you have just opened my eyes!” One guy came back later saying, “I had NO clue that this kind of stuff went on, this is unbelievable.”
—Shura Hammond, 4/17/13

Four inches of snow on the car this morning, and blowing snow throughout the day, but very receptive students at Idaho State! The next day, had great conversations at Boise State – lots of opposition to factory farming, interest in vegan options, etc. Nia is a longtime vegan who was excited to connect with other vegans. Kelly is excited to volunteer in the future!
     Despite more cold, windy weather, solid take rate at the University of Utah. The food trucks there have plenty of great vegan options, and an earthquake drill provided a massive rush of students! One student walked past a second time proudly showing me his falafel sandwich, inspired by the booklet I had just handed him!
—Steve Erlsten, 4/17/13

Great day at SUNY Purchase! Shanti joined me – she came to see Jon Camp’s presentation a few years back and has been active ever since. We met many vegetarians, vegans, and people interested in forming a group. One guy said he had seen the Compassionate Choices already, and said it was very well done, very informative, and the pictures are heartbreaking. I gave him a Guide, since the CC had motivated him to cut back his animal consumption. He will start by outright eliminating one product at a time.
—Karen James, 4/18/13

Julie at Goucher College
Aaron Ross and Ben Sylvester at the Toronto Warped Tour
Alex Greenwood sends this pic of Aaron Ross and Ben Sylvester at the Toronto Warped Tour, where activists reached 6,800 people!

Ken and I handed out all our booklets in only two class changes at Miami Dade College’s North campus. Lots of students thanked us for the information, and we each had many conversations with students about lessening their animal consumption as a great way to begin making a difference. Students I talked to were immediately more open and receptive when I suggested this as a good way for them to start. Great to see so many people receiving the leaflets with such openness and curiosity.
—Yuri Mitzkewich, 4/15/13

At Goucher College, a woman came up to tell me that she could go vegan, but she really loves pizza, especially the real cheese. I told her that she could make a “pizza exception” and eat vegan the rest of the time. She said, “I like that idea!” I leafleted a group of high school students. One of them asked me, “Are you vegan?” I told her I was. She said, “Me, too!” She got a Guide. Julie [left], a student there, asked, “Are you with Vegan Outreach?” I said that I was. Julie then let me know she got a VO booklet a year ago from Aaron Ross and Kate St. John, and she’s been a vegetarian since.
—Jon Camp, 4/22/13

I am really glad I went out today despite the iffy weather. Jessica joined me at the University of Maryland Baltimore County and was a joy to leaflet with – together, we reached 1,400 students! The students were super receptive at the Community College of Baltimore County – I had several great discussions, and a number of students said they would try a vegetarian diet. One student said he was just talking about going vegan and was excited about the good timing of getting a booklet. A student athlete said to me, “You have a lot of mass for a vegetarian,” which made for a perfect opportunity to talk about vegan health and tell him all about the vegan UFC fighters like Aaron Simpson, football players like Arian Foster, boxers like Timothy Bradley (the undefeated welterweight boxing champion of the world), and other star veg athletes – this really peaked his interest. His comment and the conversation was a good reminder that it’s helpful to look healthy while doing outreach.
—Aaron Ross, 4/19/13

Nebil at UM Dearborn

Great reception at the University of Detroit! A 98% take rate, and good feedback – e.g., “Awww, this makes me cry” and “I actually just gave up meat! I’m anti anti anti [meat]!” Another told me he loves what I’m doing.
     At the University of Michigan, Dearborn, the first 40 students in a row took a booklet. One dude sang the title aloud as he walked away. A professor took 50 Even If You Like Meats and 5 Guides to give to her students. Two people were antagonistic, but one came up to me later, apologized, and took 10 booklets to distribute to his classmates! One woman I had Guided earlier told me she loved what was in the Guide – she had no idea there were so many substitutes out there. Nebil [right] came back to me, held up the booklet and said, “Some of the stuff in here is crazy, man. I had no idea.” He shook my hand three times before we parted ways. Had a nice conversation with Mohammed. He was stoked to get a Guide and we laughed about having the two most common names in the world. Another student told me he was vegetarian and that he loved what I was doing.

Student at UM Dearborn Student at Oakland U Students at Oakland U
A few of the 2,500+ students who received a booklet from John at UM Dearborn (left) and Oakland U (center and right).
Student at WSU
One of the 2,150+ students reached by Eric, Stephanie, and John at Wayne State.


     Very receptive students at Oakland University! Lavar told me he’s been thinking about going vegan but he doesn’t know how to fit it into his schedule. I broke it down for him, gave him a Guide, and we parted on great terms. Had a great convo with two women; one of them ended with, “Wow, that’s a really valid point. Maybe I’ll change my ways.” Met another woman that just went veg three days ago; and another who, because I handed her a booklet today, is convinced to go veg now because she’s disgusted by the way these animals are being treated. Heard numerous words of support like “I’m happy to see someone doing this.”
     Wayne State – now one of my favorite schools to leaflet! Students are very receptive here, interested in discussing the issue, and super veg-conscious. Eric [Ford, below, left] joined me in the morning – he was great! Stephanie [Lipari, below, right] is a friend of mine from high school who has been following my work via Facebook. She got inspired, went veg, and joined me this afternoon! Had so many amazing conversations; it was absolutely nuts. At one point I had a string of six people – four accepted, the fifth declined, and then the last said, “Man, why wouldn’t everyone take one?!” (in response to “Help animals?”) An hour later, he saw me and said (referring to what he read in the booklet), “Man, that is craaaaazy!”
—John Oberg, 4/18/13

Eric Ford at WSU Stephanie Lipari at WSU


Prevent Suffering!

Vegan Outreach is a 501(c)(3) nonprofit organization dedicated to reducing the suffering of farmed animals by promoting informed, ethical eating.

All donations are fully tax-deductible.

Vegan Outreach

POB 30865, Tucson, AZ 85751-0865

Best in America
VO TwitterVO Facebook