Vegan Outreach ENEWSLETTER  •  DEC. 4, 2013
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Annika at UCSB
At UCSB, Annika (above) now wants to go vegan, and Marco (below) wants to go veg and volunteer!
Marco at UCSB

VO’s approach, simultaneously pragmatic and forward-thinking, focuses on engaging those who are deemed most open to lifestyle changes: namely, the young, and, in particular, college students. Perhaps more importantly, its philosophy extends well beyond mere “vegan” outreach as a practical recognition of how vital it is to meet people where they are, not where animal advocates want them to be.
—VegNews, “The Road to Vegetopia”


Students, the Animals, and You!

Wow! Adopt a College activists have been on an amazing roll!

Just look at these results – this semester alone, dedicated activists have already handed VO’s detailed, documented booklets directly to 933,321 students at 816 schools!

AAC activists have now reached more than 15,000,000 individuals!

Every single day, activists are letting more students know the truth about the hidden cruelty inherent in modern agribusiness, as well as offering concrete, understandable steps to sustainable change.

Every single booklet, every single student reached, every single new vegetarian – all because generous, thoughtful donors have contributed to Vegan Outreach.

These people learn the truth because of your donations.

Please Double Your Donation Now!


And today, your donation to Vegan Outreach’s work will be doubled, dollar for dollar!

Every dollar makes a difference!

Please click here to use a credit card to make a secure, tax-deductible donation online.

Hundreds of your fellow members have already stepped up to take advantage of this amazing opportunity.

Please be a part of this vital work – please make a tax-deductible donation today and reach twice as many new people!

Thank you so much!

PS – In 2013, countless new individuals decided to help animals.

How many we reach in 2014 depends on you!
Please click to reach more people!

Students at SBCC


Stock Donations Save Animals and Taxes!

The markets are at record highs! If you donate appreciated stocks or mutual funds to Vegan Outreach by the end of the year, you can save on your taxes and help Vegan Outreach activists reach more people! Please contact Vegan Outreach if you have any questions.


Dawn Ratcliffe

From Vegan Outreach’s Blog

  • By choosing to be a vegetarian, you will spare many hundreds of animals from the horrors of modern agribusiness. But get this: In just one hour, you could accomplish much, much more!
    Is Being Vegetarian Important?
  • “Thank goodness that Vegan Outreach continues to steer activists in the right direction!”
    Dawn Ratcliffe Over 200,000 Reached!
  • Instead of expending our limited time and resources on endless and useless internecine debates, we pursue the constructive, necessary work of exposing factory farms and promoting ethical eating.
    Looking Forward
  • “One person asked how he could convince his brother to go vegan. Matt told him to forget about his brother, but instead go to a college campus and hand out literature: ‘You will save thousands of lives.’”
    Rotate the Universe


Recent Feedback

Back in the late 90s, I was looking to become more involved in animal advocacy and to contribute to the cause in some way. I connected with a local animal rights group, but I was not impressed with the level of critical thinking involved. I was starting to feel like the only vegan with a brain!
     Around this time, I discovered Vegan Outreach on the internet, and what I read there just resonated with me like nothing else. Finally, I had found an animal rights group that was intelligent, didn’t seem loony at all, and they were actually doing something meaningful. That was truly a defining moment for me.
     I support Vegan Outreach because I agree completely with the mission and the philosophy behind it. The world needs more reasonable, articulate, scientifically minded animal advocates like you.

Chris Guinn at UTM

Big day at McMaster University in Hamilton, Ontario! John Sakars, Alex Greenwood, and I were able to reach a total of 3,251 students! I met a good number of vegan and vegetarian students, and also spoke with non-veg students like Devin, who told me he was opposed to factory farming and thinks animals deserve better. John and Alex also had positive interactions with students! I’m so happy that we were able to reach such a large number of students today – that’s good news for animals!
     John, Alex, and I had a BIG day at York! We even had help from first-time leafleter and York student Layla Leto – she did a great job! We reached 3,870 students and had some great conversations! Through our leafleting we were able to put some veg students in touch with the campus group! I spoke with students like Kris, who was interested in eating more vegetarian meals but was in the dark about veg dining; I was sure to give her a Guide! I also gave a Guide to Mark, who wants to go veg!
—Chris Guinn, 10/9/13

Chris Guinn, John Sakars, and Alex Greenwood also reached 1,100+ students at the University of Toronto in Mississauga. Alex snapped Chris in action (above), and Chris took pics of some of the students reading Even If You Like Meat (below).
Student at UTM  Students at UTM

I was a little nervous going to Vancouver Island University, but it was a very good day! Met lots of people who said they were veg or thanked me for caring. One lovely young woman talked to me for a while, left, then came back and stayed with me – she talked to people while I gave out booklets.
—Sigrid Bjarnason, 10/2/13

Chris Dietrich at Coppin State
Brittany at Coppin State

Chris Dietrich [above] and I set a record at Coppin State today – the animals are lucky to have him on their side. We had great and effective conversations! Brittany [right] is committed to starting to change her diet to help animals; she was happy to get a Guide. Three different students were interested in me coming to speak to their group or class.
—Kassy Ortega, 10/4/13

At Clark Atlanta University, I had a ton of great conversations and received positive comments – too many to report! Even had a woman in her car yell to me from across the street that she would pull around because she was interested in getting a booklet.
     Highlight of the day was a conversation with a vegetarian and her friend. The vegetarian asked me how to best transition to veganism; her friend seemed interested in making changes as well. Also talked to a student about the overall lack of veg options (I have actually had several of these conversations recently). He and several others promised to check out the nearby Soul Vegetarian.
—Dawn Ratcliffe, 10/4/13

Avid at USD

Reached 1,400 students at St. Cloud State. Talked with several people interested in vegan food and nutrition, and gave them Guides. A professor was having a class outside, and they were discussing eating lower on the food chain. He is mostly veg himself, and he waved me over to tell the class what I was handing out, why, and what organization I was with. For my first impromptu presentation, I think it went very well!
     Despite rain and strong winds, the students at South Dakota State were very friendly. Really great outreach at an ag school!
     At the University of South Dakota, the day started out great and ended great! Take rate and friendliness was at an all-time high! Halfway through the day I met Avid [left], who stopped to ask what he can do to help! We talked about how cutting back on meat consumption reduces animal suffering and he said, “I can do that!”
—Rachel Shippee, 10/7/13

Tiff, Tina, Heather, and I reached 1,265 students at Northwestern University. Other students were handing out veg booklets as well, and we heard from tons of vegan and vegetarian students and staff!
—Leslie Patterson, 10/9/13

Second round at the University of Illinois, Urbana-Champaign – reached 800 students and handed out eight Guides to various vegetarians and vegans. One of the vegetarians let me know that getting the booklet in the past is what moved him to drop meat.
—Joe Espinosa, 10/8/13

Erin Gaines at UT Austin  Students at UT Austin
Above: Erin Gaines reaches a UT Austin student, while two others are engrossed in booklets from Jon Camp.

Awesome day at the University of Texas – Lauren Walker, Erin Gaines [above], Ethan Dussault, Christie Norris, and I reached 5,000 students. This was a new Texas record – the first time any school here hit the 5k mark!

Student at Texas State
Above and below are a few of the students Lauren Walker saw engrossed in Even If You Like Meat at Texas State.

     But the next day, Lauren and I also reached 5,000 students at Texas State! We distributed dozens of Guides as well, chatting with a lot of people who were interested in and inspired by this work.
     We extended our current record-breaking streak to three days today at South Texas College, by the Mexican border. We had more individuals asking us questions here than at any other school thus far on the tour – and we’ve had a lot of us questions asked at the other schools!
     Two separate individuals mentioned now being veg or nearly veg today as a result of Food, Inc. It’s interesting how Food, Inc. isn’t explicitly about going veg, but I often hear of individuals who have gone veg as a result of it – something to keep in mind before bashing other campaigns that don’t go as far with a vegan message as we might prefer.
     We heard comments today such as, “I really like what you’re doing here,” “I never thought about this till today,” “This is really sad,” “What can I do?” It was really moving to come across so many genuinely concerned and curious people.
     Chandra told us that she still wears old leather sandals, and she thought we might have criticized her for that. I told her that we endorsed being practical and non-purist, and criticizing a vegetarian taking steps to do good for animals is the last thing we would do. She really liked that approach, and she gave me her contact info as she’s now interested in getting involved. I’ll also send her some VO essays about our pragmatic approach.
—Jon Camp, 10/9/13

Student at Texas State Student at Texas State

Reached nearly 700 students at College of the Redwoods and had great conversations. Ran into a student who recognized me from Palomar last semester, at the opposite end of the state. And Bryan is now leaning toward going vegan and is going to look through our website.
     Another great day on the road! Reached over 1,100 students at Humboldt State! I heard from more vegans and vegetarians than I could count, and I was happy to have Sarah’s help! Now she’s interested in leafleting on her own!
     Great conversations at Southern Oregon University. For example, one student who doesn’t like animal cruelty and was excited to hear about all of the vegan meats in stores. I talked up Daiya cheese to quite a few lacto-ovo vegetarians. One member of the football team had lots of questions, too!
—Steve Erlsten, 10/10/13

Heather Pierce at SBCC
Marla at SBCC

OMG what an awesome and super long day! Thank you Barbara Bear for joining! Met Heather [Pierce, above] at a film screening last week and recruited her out, too. Together, we reached 768 students at Santa Barbara City College, and then 2,001 students at UC Santa Barbara (UCSB’s freshman cafeteria is all vegetarian Mondays, so perfect timing). Many one-on-one conversations for all of us, and watched so many people reading intently – snapped a few quick pics, including a couple reading intently with another dude reading in the background [below]. Spoke to one of those readers, Marla [right], who was very interested in these issues; she got a Guide and said she wants to go veg. Met Annika [top of page], who read a booklet and wants to go vegan. Also met Marco [top of page], who wants to go veg and is interested in volunteering. Perfect demographic for outreach. Long day with profound impact.

Students at SBCC
Student at Fullerton College

     Awesome day at Fullerton College! Saw numerous people reading the booklets [one at right]. Met Annie [below, left], who is now interested in going vegan. Spoke with a Paleo dude who was interested in these issues – the appeal to reduce suffering seemed to make inroads. Met another dude who told me he was going to go veg!
     Highlight was meeting Monica and Elyse [below, right]; we spoke for a few minutes when I approached them sitting with a friend and had a laugh together, then spoke about animal suffering. About two hours later ran into them and they happily and earnestly told me they were going to go vegan for a month together and take it from there. I gave them much encouragement and Guides.
—Vic Sjodin, 10/10/13

Annie at Fullerton College Monica and Elyse at Fullerton College

It’s pretty straightforward why I support Vegan Outreach. It’s a no-BS organization that is out to prevent suffering. They don’t do it to satisfy their egos. They don’t do it for grand, unattainable goals. They do it for results. That’s what I care about.


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