Key Personnel

Executive Committee

The Executive Committee is comprised of staff from various departments and is responsible for setting the goals and direction of Vegan Outreach and providing guidance to the Executive Director and the Board of Directors.

Jack NorrisJack Norris

Executive Director

Jack is a cofounder of Vegan Outreach. He was inducted into the Animal Rights Hall of Fame in 2005. Jack is also a registered dietitian, and is responsible for all of VO’s writings on nutrition. With Ginny Messina, he co-authored Vegan for Life.

Jack grew up in Cincinnati, OH. He attended Cornell College in Iowa, where he was a Division III All-American in the pole vault. He has a bachelor’s degree in nutrition and dietetics, philosophy, and sociology. He performed his dietetic internship at Georgia State University. For fun, Jack plays ultimate frisbee, takes hikes with his spouse, Alex, and hangs out with his rescued companion turtle, Richard.

Steve Ann ChambersSteve Ann Chambers


Steve Ann is an attorney and lifelong animal advocate who was an early practitioner in the field of animal law.

While serving as President of the Animal Legal Defense Fund (ALDF), she was instrumental in the expansion of animal trust law, and established major donor and planned giving programs which helped give ALDF a permanent niche within animal protection.

Steve Ann went on to become the Director of Philanthropy at the Humane Society Legislative Fund (HSLF), where she built the major donor and planned giving programs. She also helped give birth to the HSLF Political Action Committee, growing it into the powerful political force it is today.

Steve Ann grew up in Iowa and then moved to Seattle, where she practiced law for a number of years before going to work full-time in animal protection. She’s the proud mother of two grown children and, with them, has fostered well over 100 cats. Steve Ann recently moved back to Iowa to care for her elderly mother.

Alex BuryAlex Bury

Organizational Development Consultant

As a consultant, Alex helps VO’s major gifts team with fundraising projects and VO’s Board of Directors with strategic planning. Alex brings vast fundraising experience to VO after working at PETA and HSUS for over a decade. She is also passionate about expanding the social justice practices of the animal rights community.

Alex earned a degree as a professional chef at the Culinary Institute of America and owned the Sonoma county, gourmet vegan restaurant Sparks in the early 2000s before realizing she could help animals most by raising funds.

An enthusiast of endurance sports, Alex has completed the Death Ride, a 130-mile bike ride that includes 20,000 feet of climbing. She also loves to hike uphill and, as a native Alaskan, to cross-country ski. Alex lives in Davis, CA, with her partner Jack, VO’s Executive Director, and her turtle, Richard.

Lisa RimmertLisa Rimmert

Director of Strategic Communications

Lisa oversees Vegan Outreach’s communications department, ensuring that volunteers, donors, and activists receive clear and consistent messaging about their critical roles in ending speciesism.

Lisa has 12 years of marketing and fundraising experience, mostly in the nonprofit arena. She earned a bachelor’s degree in mass communications from Southern Illinois University Edwardsville and a a master’s in public relations from Webster University in St. Louis. She lives in Maryland, where she volunteers on programs to foster racial equity in her county. She enjoys comedy, traveling, and spending time with her husband and rescued dog and cat.

Liz RossElizabeth (Liz) Ross

Director of Community Events

Liz is cofounder of Vegan Advocacy Initiative, an all-volunteer, animal rights, and vegan food justice organization. She is also co-creator of the People of Color: Animal Rights, Advocacy and Food Justice Conference, which takes place in Los Angeles.

Liz brings over 12 years of management, event planning, and marketing experience combined from the corporate real estate sector. Prior to that, Liz worked as a police officer and now raises awareness about the history and problem of mass incarceration, and volunteers for organizations that are working to counter its negative impact.

Liz is a graduate of James Madison University, Virginia. She enjoys trail running, gardening, and is passionate about learning veganic agroecological gardening methods and alternative food systems, from an ethical vegan’s perspective.

Vic SjodinVictor Sjodin

Director of Outreach

Victor oversees VO’s Outreach Coordinators, ensuring that as much of the world is reached with VO’s literature as possible. Victor has been VO’s leafleting specialist for some time and has vastly increased the success rate of many of our Outreach Coordinators and volunteers.

Victor has been leafleting college campuses throughout the US, Canada, and Mexico since 2008. In this time, he has reached over 875,000 individuals with a Vegan Outreach booklet. Formerly VO’s Director of International Outreach, Victor paved the way for our exceptionally successful Mexico program and has a strong interest in expanding to other countries.

Victor was born in Sweden and grew up in the New York area. He studied philosophy and geography at Hofstra University. Victor enjoys reading, stand-up comedy, learning about nutrition, and being out in nature.

Lori StultzLori Stultz

Outreach Content Manager

Lori writes and edits VO’s outreach related content, including the blog, e-news, and social media posts. She also assists in ongoing booklet updates and manages the ten-week email series that helps people transition to vegan living.

A Colorado native, Lori completed her undergraduate degree in religious studies and psychology at Naropa University in Boulder, CO. She spent her first two years at the University of Wyoming in Laramie, WY, where she was first introduced to the issues surrounding today’s farmed animals, as well as other animal-related issues. Lori has done a great deal of volunteering for local and international animal groups. She currently resides in Phoenix, AZ, where she spends her free time hiking, dancing, and playing with her rescued terrier mix, Tucker.

Key Staff

Jean BettannyJean Bettanny

Vegan Mentor Program Coordinator

Jean has been volunteering for VO for many years. Most recently she has taken charge of the Vegan Mentor Program to make sure mentees and mentors are matched up appropriately.

Jean has been a passionate advocate for animals since 1994 and a supporter of Vegan Outreach since 2000. Before settling in Port Townsend, WA, she had two careers, one as a computer programmer / systems analyst and later as a hairstylist / salon owner. She earned a degree in Romance languages from the University of Maine in 1966. She has lived all over the US, and in Germany and Argentina. Some of her hobbies are partner dancing and playing tennis with her husband, Tom, advocating for secular causes, and traveling via RV to dances while sampling vegan restaurants along the way.

Alexis ClarkAlexis Clark

Outreach Coordinator

After frequently volunteering with VO Outreach Coordinator Kimberly Moffatt, Alexis now manages her own leafleting tours, covering colleges and universities in and around her home state of New Jersey.

Alexis grew up in Belmar, NJ, and received a bachelor’s degree from Rutgers University, where she studied sociology and political science. Her passion is for human rights, and that quickly expanded to compassion for all animals.

Alexis has a goal of establishing a vegan frozen dessert truck to show the Jersey Shore how delicious vegan food can be. In her free time, Alexis loves to participate in various forms of activism, volunteer, and travel. She’s looking to build a campervan to explore the United States.

John DeetjenJohn Deetjen

Outreach Coordinator

After years of being one of Vegan Outreach’s most seasoned, dedicated, and prolific leafleting volunteers, John joined the team to carry on their extraordinary efforts as an Outreach Coordinator. Covering many of the states in the Midwest, they continue to impress.

John became vegan after seeing an exposé about the egg industry. They soon got involved in animal rights activism and have now handed out a booklet to over 250,000 people.

Raised in the Chicago area, John enjoys spending time in nature, cooking, finding new vegan restaurants, dressing up in costumes, visiting farm animal sanctuaries, and giving tours of supermarkets to show people how shopping for vegan foods can be done easily.

Abhishek DubeyAbhishek Dubey

Outreach Coordinator

Abhishek leaflets and gives humane education presentations at schools in Lucknow, Uttar Pradesh. He’s been an environmental activist since 2010 and started volunteering for animal rights when he learned about the cruelty in the dairy industry, and the greenhouse gas emissions due to factory farming.

Abhishek holds a bachelor’s degree in electronics and communication engineering and worked at an IT company before pursuing activism full-time. He’s an avid nature lover and enjoys butterfly watching, rescuing injured animals, planting trees, and protecting wetlands.

Steve ErlstenSteve Erlsten

Senior Outreach Coordinator

Steve does outreach throughout the northern half of California. One of VO’s most consistently prolific activists, Steve gives out thousands of booklets day after day.

A lover of the natural world, Steve was driven to action after reading about the environmental impact of hog farming. He achieved zero-net-energy consumption at his home through major renovations, but promotes a vegan diet as the most effective means of diminishing individuals’ ecological impact. Steve says, “Major home improvements are a great way to improve our world, but that’s a decision you can only make once. Each of us can choose to help protect animals and save the environment every time we sit down to eat.” Before coming to Vegan Outreach, Steve used his free time to help establish some of the largest vegan and environmental festivals in the country. Steve enjoys cooking and being out in California’s wild open spaces—camping, swimming, and biking.

Victor FloresVictor Flores

Greater New Mexico Community Events Coordinator

In his role at VO, Victor does outreach to communities in New Mexico as well as in some areas of Texas such as El Paso, engaging and educating them in the benefits of a vegan lifestyle.

Victor and his spouse, Karla, cofounded the group Otero Veg in Alamogordo, New Mexico, along with other members of the community. Together, they’ve organized community meals, fed vegan food to those in need, planned restaurant events, and have convinced some businesses to add vegan items to their menu.

Born in Dimmitt, Texas, Victor is a previous business owner and enjoys the spirit of entrepreneurship. Some favorite hobbies Victor likes to do with his family include going four-wheeling in the mountains, hiking, RVing, and watching The Walking Dead.

Kevin GallagherKevin Gallagher

Operations Manager

As Operations Manager, Kevin handles a number of functions such as monitoring our booklet inventory and coordinating printings.

Kevin has been involved with Vegan Outreach since the mid-1990s and joined Vegan Outreach cofounder Jack Norris for the Colorado leg of the first cross-country college leafleting tour. He was a member of Vegan Outreach’s Board of Directors from 2004 to 2015. Kevin was born and raised in suburban Chicago and was a vegetarian from his early high-school years due to the example of his mother. While attending Cornell College in Iowa, Kevin became vegan. After graduating with a BA in philosophy and political science, Kevin settled in Seattle and obtained a BS in neurobiology and physiology from the University of Washington. Kevin has worked for the University of Washington, where he cofounded and directed the Resource Center for Student Organizations, for ten years.

Roxanne HillRoxanne Hill

Major Gifts Officer and Donor Liaison

Roxanne has worked in the nonprofit world for more than 20 years. Her passion for social justice has led her to activism in the arenas of animal rights, environmentalism, HIV/AIDS, and juvenile justice.

Roxanne earned a master of arts degree in religion at the Episcopal Seminary of the Southwest in Austin and a bachelor of arts degree in sociology, with minors in French and psychology, at Loyola Marymount University in Los Angeles.

Roxanne’s passion for health and fitness led her to become certified as a personal fitness trainer. She also serves as a volunteer chaplain at the Century Regional Detention Facility for women and at Men’s Central Jail and Twin Towers in Los Angeles. Roxanne loves Caribbean dance, Indian dance, reading, and international travel.

Gwenna HunterGwenna Hunter

Greater Los Angeles Community Events Coordinator

Gwenna’s outreach in the greater Los Angeles area includes organizing a variety of events to engage and help facilitate the empowerment of local communities in following a vegan lifestyle.

Gwenna has several years of experience as an IT recruiter and social media consultant, as well as in radio and television sales and marketing.

In 2016, Gwenna went from vegetarian to vegan after watching the video Dairy is Scary. As founder of Vegans of LA, Gwenna enjoys bringing people together for social functions designed to create networking, mingling, dating, and a safe, fun space for non-vegans to experience new and delicious foods, while also learning that it’s unnecessary to eat animals.

Emmanuel MarquezEmmanuel Márquez

Mexico Outreach Manager

In January 2015, Emmanuel embarked on Vegan Outreach’s first full-time tour of Mexico. He’s traveled throughout Mexico, as VO’s first-ever Mexico Outreach Coordinator, spearheading our efforts to reach over 600,000 students with a booklet, talk, or virtual reality experience in the first three years of our Mexico program. As Mexico Outreach Manager, Emmanuel is now helping to further expand our work into other parts of Latin America and to train and manage new staff.

Emmanuel hails from Monterrey, Mexico, where he was born and raised. He graduated from the Universidad Autónoma del Noreste with a degree in psychology. In addition to animal rights, Emmanuel is also an activist for environmental, feminist, and social justice causes. Some of his favorite activities include spending time with friends and family, hiking, visiting museums, attending concerts, and watching movies.

Jevranne MartelJevranne Martel

Canada Outreach Coordinator

Based in Ottawa, Jevranne leaflets colleges throughout most of Canada and does other forms of outreach in her local area.

Jevranne has been a passionate vegan and animal advocate since finding out how animals are treated in August of 2013. Prior to that time, she was dedicated to motivational speaking and life coaching and now uses these skills to help motivate and coach others to be effective activists. Jevranne prides herself in using kindness, compassion, and understanding in her interactions.

Yuri MitzkewichYuri Mitzkewich

Southeast Outreach Coordinator

A tireless VO volunteer for years, Yuri became part of Vegan Outreach’s staff in fall 2014, leafleting colleges throughout the Southeast.

Yuri studied marine biology and foreign studies at the University of Maryland. Post-college, Yuri toured as a musician in various punk and reggae bands. During this time he developed a love of volunteering, and has been active with various organizations, including Greenpeace, RAN, and Service Employees International Union. After seeing the film Peaceable Kingdom in 2007, Yuri became vegetarian and eventually vegan, and began campaigning to end vivisection and marine mammal captivity. When not leafleting, Yuri enjoys distance bicycling, spending time in his hammock around Key Biscayne, and perfecting his skills creating the best vegan pizza in Miami.

Kimberly MoffattKimberly Moffatt

Outreach Coordinator

Kimberly has been leafleting US schools as a traveling Outreach Coordinator since the fall of 2016, after having toured Europe and India as a VO intern.

After becoming vegan in October of 2012, Kimberly knew that living vegan wasn’t enough. So she started leafleting in the DC area in 2013 and has traveled on the Warped Tour, and various other countrywide and international leafleting tours as a full-time volunteer. She’s also been involved in video outreach, tabling, demonstrations, and using social media outlets to spread awareness.

In her spare time, Kimberly enjoys gardening, lifting weights, reading books on history, science and other subjects, and traveling and hiking.

Aneeha PatwardhanAneeha Patwardhan

India Outreach Manager

Aneeha was inspired by Vegan Outreach to initiate a local animal rights movement in Pune, India. Since 2013, she’s organized and led several outreach campaigns to promote veganism in her city and across India while volunteering with an Indian animal rights organization.

Aneeha holds a degree in electronics and telecommunication engineering from Pune University. She has a background in data modeling, analytics, and programming, and worked in business consulting before becoming a full-time activist. In her free time, Aneeha enjoys reading, art, and spending time in nature and with her family.

Taylor RadigTaylor Radig

Campaigns and Social Media Manager

Taylor works with restaurants and leading food providers to help them match their menus with the booming industry of vegan eating. She also manages Vegan Outreach’s social media.

Working and volunteering in the animal protection movement since 2009, Taylor not only brings her campaign experience, but also over eight years working in the food industry. She hopes to use both experiences to help make vegan eating even more accessible, while creating a kinder and more sustainable world for everyone.

As a former undercover investigator for Compassion Over Killing, Taylor has seen firsthand the violence inherent in animal agribusiness. Her undercover work earned her recognition as Whistleblower Insider ’s 2013 Whistleblower of the Year.

Taylor lives in Los Angeles, where she volunteers for various grassroots organizations working on addressing racism and supporting the LGBTQ community. She holds two degrees in philosophy with a minor in theological studies. Outside of advocacy, Taylor loves traveling, indoor cycling, and has a newfound love of archery.

Roopashree RaoRoopashree Rao

Indian American Community Events Coordinator

Roopashree is the Indian American Community Events Coordinator at Vegan Outreach. It’s a new role specially created to advocate for animal rights and vegan lifestyle choices to the large Indian community in North America.

Roopashree has a background in advertising and education, and has lived in India, Japan, Michigan, Southern California, and has now made a home in the California Bay Area. She recently spent a few years living in India and saw firsthand the emergence of veganism and its rapid growth thanks to a small but tight-knit community of vegan entrepreneurs there. Roopashree hopes to help inspire the Indian community here to learn about the nonviolent ways to eat and enjoy life, reminding them that the concept of ahimsa is, after all, very much a part of Indian culture. For fun, Roopashree loves to cook, explore farmers’ markets, stay connected with family and friends, do pranayama, and read books. She lives with her husband, teenage sons, and canine child, Marco Polo.

Pooja RathorPooja Rathor

India Outreach Coordinator

As VO’s India Outreach Coordinator, Pooja travels the country leafleting, primarily at colleges.

Pooja is a resident of Dwarka, a city in the greater New Delhi area. Always an animal lover, she became her family’s first vegetarian at the precocious age of 4 and is now the first vegan in the family. Pooja grew up surrounded by birds, cats, dogs, and cows. She takes care of more than 50 stray dogs in Dwarka, as well as 4 cows, feeding them and providing healthcare when needed and sterilization.

Pooja has a dual degree in computer science and fashion design. Beyond animal rights and sharing veganism, she has a passion for promoting cruelty-free clothing and cosmetics. Pooja is also fond of spending time in nature, trying new foods, and spending time with her close-knit family and friends.

Katia RodriguezKatia Rodríguez

Mexico Campaigns and Spanish Media Coordinator

Katia helps run VO’s Español pages and also leaflets—in fact she holds the all-time record for the most booklets handed out in a single day with 6,496 booklets at her alma mater, the Universidad Autónoma de Nuevo León (UANL).

Katia went vegetarian after seeing a video at a concert for a local animal shelter and eventually went vegan. She has volunteered and interned for many animal rights organizations. Katia feels a strong passion for speaking up for animals used in labs and completed her biology degree without dissection or vivisection. She is now working to end those practices at UANL.

Katia enjoys attending concerts, reading, horror movies, 90s cartoons, science, Star Wars, and eating brownies. She lives with her adopted Egyptian rat, Arwen, and her three adopted dogs, Nirvana, Camila, and Nicky.

Stacy ShepanekStacy Shepanek

South Carolina Outreach Coordinator and Communications Designer

Stacy leaflets schools and does virtual reality tabling in South and North Carolina. She also designs event flyers and social media memes, among other communications projects.

Stacy is an artist, entrepreneur, and advocate. She began her career doing planning and design work in the engineering field and later started her own ceramic art business. Her path to animal advocacy began in 2012 when she became vegan. With a natural ability to connect and motivate others, and to build community, Stacy became an organizer of Charleston Veggies and Vegans. She also cofounded the Charleston Plant vegan dining guide and is now a co-organizer of Columbia Veg.

Stacy is passionate about health, fitness, and friends. She loves hiking, kayaking, and being outdoors, and has a ceramic art studio, Earth to Stacy. She lives in Columbia, SC, with her rescue dogs, Casey and Cookie.

Rachel ShippeeRachel Shippee

Outreach Coordinator

Rachel lives in the Chicago area and is a part-time Outreach Coordinator for Vegan Outreach, leafleting some area schools along with short tours to surrounding states. In addition to several years of volunteer leafleting, she worked for VO for a year, traveling across the country as a full-time Outreach Coordinator. Since 2009, Rachel has reached more than 290,000 people with vegan advocacy booklets. She now serves as the Chicago Director of the Factory Farming Awareness Coalition.

Rachel has been living the veg lifestyle for over twenty years, since the age of twelve when she saw a video of cats and dogs being killed for food in Asia. She realized the animals we eat in America are no different.

In 2009, while obtaining her degree in physical education and health, Rachel stumbled upon an animal rights club at her college. She was then introduced to leafleting by some of Chicago’s best volunteers and has been leafleting ever since.

When not leafleting, Rachel is usually traveling, hiking, biking, playing sports, or organizing community building events in Chicago.

Lana SmithsonLana Smithson

New England Outreach Coordinator

Lana has been distributing Vegan Outreach’s literature since 2006 and is our key leafleter in the Northeast. A resident of Maine, Lana focuses her attention on schools in Maine, New Hampshire, Vermont, and Quebec. She has also leafleted extensively in Florida. In addition to VO’s work, she has done other animal advocacy, including producing informative public access cable TV shows, collecting signatures for the Florida farmed animal ballot initiative, and participating in animal rescues.

Lana graduated summa cum laude with a bachelor’s degree in biology and a minor in animal science from Middle Tennessee State University. She previously worked in marine biology and microbiology. For fun, she enjoys swimming, scuba diving, skiing, and painting.

Josie SteigerJosie Steiger

Office Manager

As Office Manager, Josie sends out literature orders, responds to those who reach out to Vegan Outreach with questions, and a whole host of other tasks that keep Vegan Outreach the well-oiled machine that it is.

Josie has a degree in English and Spanish from Western Washington University. After working for years in the food service industry and feeling frustrated with all of the wasted animal products she’d see, she’s excited to work for Vegan Outreach on the other side of the spectrum, preventing animals from being slaughtered. When not working, she likes to spend her time listening to vinyl soul records, rollerskating, and cuddling with Tiger, her adorable Cairn Terrier.

Breege TomkinsonBreege Tomkinson

Director of Finance

As Director of Finance, Breege makes sure all the i’s are dotted and t’s are crossed. She pays the bills, balances the checkbook, keeps our registrations in dozens of states up to date, and handles a number of human resources functions.

Breege hails from the East Coast, having been born in New Jersey and spending most of her time in Connecticut and Vermont. She moved to California in 1999. Prior to VO, she spent five years with Nonprofit Financial Administrators (NPFA) working with animal rights and environmental organizations. Prior to NPFA, she spent six years at the Animal Protection Institute managing the accounting department. She has a BS in accounting from Colorado State University. In her free time, Breege can be found eating Ethiopian food, at various coffee shops, at the gym, riding her bike, or hanging with her three lazy cats.

Sam TuckerSam Tucker

Australia and New Zealand Outreach Coordinator

Sam began working for Vegan Outreach in early 2015. He conducts outreach throughout Australia and New Zealand.

Sam grew up in Hamilton, New Zealand. After reading a book highlighting the plight of factory farmed animals, he went vegan at age 13 and and began his own animal rights radio show. He became passionate about using media as a tool to create social change and hosted or cohosted on a variety of different radio shows and stations. This eventually led him to study communications and journalism at the Waikato Institute of Technology. He has also worked as an information technology support assistant. Outside of advocating for animals, he enjoys writing his own songs, playing guitar, camping, and road trips.

Aravindan VAravindan V

Outreach Coordinator

Aravindan does outreach at high schools and colleges in Coimbatore and Bangalore. Born and raised in Coimbatore, his love for animals started at a young age, when he would release rats caught in traps.

Aravindan holds a master’s degree in international business and also runs his own vegan sweets and savory food business. He volunteers for several other social causes and enjoys trekking, and collecting knives.

Jackie VaJackie Va

Central Valley Community Events Coordinator

Jackie does outreach in the Central Valley area in California—including Sacramento, Stockton, Modesto, and Fresno—by organizing a variety of engaging events to provide information and encourage others to adopt a vegan lifestyle.

Jackie has a degree in geography from the University of California, Santa Barbara. After working at private civil engineering firms for a few years, she decided to change course and work for something closer to her heart.

Jackie was vegetarian at 16 and went vegan after visiting cows at PreetiRang Sanctuary. She and her sister, Stina, started the group Stockton Vegan Living in 2014. Jackie enjoys creating vegan social events in her hometown of Stockton and teaching people about veganism.

Jackie is a community organizer for Khmer Space, a group seeking to create more social and cultural events to empower the Cambodian community in Stockton. In her spare time, she likes rescuing bunnies, going beer tasting, hiking, and watching TV shows.

Nzinga YoungNzinga Young

Greater NYC Community Events Coordinator

Nzinga’s outreach work spans New York and New Jersey, organizing events designed to spread awareness and engage members of these communities in a vegan lifestyle.

Nzinga studied psychology and creative writing at Temple University. As a born-and-raised vegetarian and current vegan, Nzinga has followed a meat-free diet for 25 years. She believes a vegan lifestyle has countless benefits for human and nonhuman animals and works to promote these benefits to people from different backgrounds.

Nzinga uses community events and her personal Instagram to welcome people into the vegan movement. She hopes her work with Vegan Outreach helps members of her community adopt a healthier lifestyle, spares lots of animals from a life of suffering, and inspires more New Yorkers to go vegan.