In 2019, we did this and more for animals in India:
Our team visited over 300 colleges collectively reaching over 450,000 students with the vegan message!
We helped over 21,000 people sign up for 10 Weeks to Vegan and get started with vegan eating.
15 institutions implemented dairy- and meat-reduction food policies and increased vegan options in their cafeterias.
Outreach Highlights
Over 15,000 students experienced life on factory farms through virtual reality videos and 29,850 students attended classroom presentations.
Some of the best moments during outreach are when we meet students who’ve gone vegan after reading a Vegan Outreach leaflet or watching a video. Our team met many such students this year and some of them have started volunteering with us too!
Millions of Meals Veganized
In 2019, we launched Green Tuesday Initiative, a campaign to help institutions reduce their environmental footprint by making changes in the food they serve.
Here are some of our latest victories:
Gautam Buddha University, a large public university in Noida, reduced the use of paneer (cottage cheese) in their cafeteria by 66% and veganized 960,000 meals.
Several colleges and corporate offices, such as Vardhaman College of Engineering and Uneecops, implemented meatless days.
Since 2016, Vegan Outreach has been working to end violence toward farmed animals in India. With the demand for meat and dairy rising in the country, we’ve been working to educate the masses on more compassionate food choices.
Starting with an international expansion tour, the India team has now grown to 10 staff and a country-wide volunteer network. From outreach and education programs in colleges to institutional campaigns, read on to know more about how we’re helping animals in India.
Inspiring thousands of students to go vegan
Vegan Outreach’s dedicated staff and volunteers conduct in-person and online outreach programs at over 3,215 colleges and high school campuses each year, as well as at festivals, fairs, and conventions in 28 states.
Our Adopt A College program involves interactive classroom presentations, showing virtual reality videos, and tabling with our persuasive booklets to raise awareness about the suffering of animals raised for food. We focus on reaching the people who are motivated enough to make changes now—of which there are always many in our target audience of college students.
Support for making changes
We conduct outreach with the aim of signing people up for our 10 Weeks to Vegan guided challenge. Everyone who signs up receives weekly emails or WhatsApp messages with easy recipes, product recommendations, nutrition information, and lots of motivation. The content is tailored for an Indian audience and available in both English and Hindi.
We also offer a free mentorship program for those who need one-on-one support in making the transition.
The Green Tuesday Initiative – A campaign to help institutions serve more plant-based food at cafeterias
In addition to in-person outreach, Vegan Outreach also runs the Green Tuesday Initiative, a campaign to help companies, educational institutions reduce their environmental footprint by introducing plant-based food policies.
So far, we’ve helped 53 educational institutions and corporate offices in India implement more sustainable food policies and reduce large quantities of animal products from their menus. Some of our recent victories include our latest success with Tech Mahindra which implemented the Green Tuesday Initiative at their newly opened campus in Pune to reduce their animal product consumption by up to 20%.
Read more about our latest campaign successes here.
Our impact in numbers
By steadily increasing the number of vegans we’re laying the groundwork to more quickly reach a tipping point. Here’s our success in numbers:
219,268 students signed up for our 10 Weeks to Vegan guided challenge.
3,152 colleges and high schools visited in 24 states.
219,074 students attended classroom presentations and attended webinars.
26,333 people watched virtual reality videos.
1,418,984 people reached with informative vegan leaflets.
53 universities, corporate offices, and hostels joined the Green Tuesday Initiative.
Excited to join the movement? Here’s how.
Our work is possible because of generous supporters. Make a donation today to help animals in India!
We also need dedicated volunteers to help us reach more students and community members to spare more animals from suffering. With just a few hours of your time, you can change several dozen students’ lives forever. Sign up via our Volunteer Form.
We’re wrapping up a great semester of college outreach in India and I’m excited to share some of the highlights with you.
Students Choosing Compassion
So far in 2019, we’ve reached over 400,000 students with the message of veganism!
We’ve shown virtual reality videos to over 11,000 students this year. Students are often moved to tears after watching the videos and tell us that they want to go vegan right away. Our humane education program is also changing hearts and minds across the country, with nearly 22,000 students attending classroom presentations in 2019!
All our outreach is aimed at signing up thousands of people for our 10 Weeks to Vegan program, so they receive information and motivation to make the switch to vegan eating. So far in 2019, we’ve signed up 13,000 people in India!
I love hearing from people who complete the 10-week program and I want to share some of the responses with you:
“It’s amazing to know about all the non-dairy products! I thought I would have to forget all those tasty dishes made from milk, but it seems like I don’t have to!”
— Radhika, Bhopal
“Thank you for adding me to this program. My family and I have been vegan for the last five days.”
— Shailendra, Lucknow
Exciting Campaign Successes
Green Tuesday Initiative is a new campaign to help institutions in India reduce their environmental footprint by making small changes in the food they serve.
Here are some of the exciting victories we’ve had in the last few months:
91springboard, one of the largest co-working spaces in India, will replace all animal products with vegan options every Tuesday.
Meet Ranik, a student whose life was changed by Vegan Outreach.
Richa Mehta writes from Agra: “Ranik attended my humane education presentation and asked for more information after the session. A few days later, he got in touch with me and told me that he had stopped eating animals that day.
“Ranik has been vegan for two months now with the help of 10 Weeks to Vegan and he regularly volunteers with me. Witnessing this impact is truly motivating!”
Help us inspire more students like Ranik by donating today!
